A diverse workforce will help meet customer needs, claims one
The research concludes that the growing and developing UK labour
market could ensure that employers are adequately prepared to meet
the needs of customers and lead to long-term business
A total of 56 per cent of UK customers admitted they would respond
favourably to a business if they knew it recruited workers who are
under-represented in the workplace, while 79 per cent viewed having
employees from diverse backgrounds as being important and a central
"This research proves to employers that being committed to
diversity is not a business choice, but a business imperative,"
said a spokesperson for the job search agency.
She added: "Customers and employees want to shop and work in
environments which reflect their local communities; by broadening
the scope of their recruitment base, employers can plug skills
gaps, improve retention and increase productivity."
Prioritising recruitment of graduates who represent under-represented groups could
help to boost customer services levels in a wide range of sectors
and finance, IT, and
What are these?
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