Employers need to
offer more training and development opportunities to entice
top-class recruits, a survey has suggested.
Research by secretarial recruitment firm Angela Mortimer has found that there
are discrepancies between what employers believe employees want and
what a potential recruit actually sees as an incentive to join a
While 60 per cent of firms polled in the study claimed that their
status as a market leader would be enough to attract the best
employees, only three out of ten recruits said that this was the
Instead, 70 per cent of potential employees stated that training,
development and career progression was more important in their
decision to join a company.
According to Ashley Williams from Angela Mortimer, this is
particularly important in today's increasingly competitive
recruitment market, with graduates an especially tricky audience to
Ms Williams said: "While additional benefits such as healthcare,
share options and season ticket loans are good incentives, they are
unlikely to attract new recruits if working environment, career
progression and financial incentives are ignored.
"Employers need to review their existing processes and ensure they
are offering what candidates are looking for."
What are these?
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