Sandwich board stunt lands Graduate job with top
firm
An unemployed Leeds University graduate landed a job with
Legal & General after standing for nine hours in The City of
London with a placard around his neck, which read "Leeds graduate
looking for job in financial services". Giles Metcalfe, a 23
year-old European Politics graduate, stood out from the crowd to
land a job in a market where there are over 50 applicants fighting
it out for every graduate position.
Recent data from Job Search Engine Adzuna.co.uk shows
that there are 21,748 graduate jobs currently available in the UK,
but hundreds of thousands of graduates fighting it out for these
positions. This means over 50 applicants per graduate position
across the board.
Giles Metcalfe, now an Investment Communications
Executive at Legal & General Investments in London explained:
"In a tough employment environment, and following various
unsuccessful online job applications, I knew I had to do something
to make myself stand out in a crowd. The stunt at Liverpool Street
Station in June proved fruitful thanks to handing out over 80
copies of my CV and speaking to loads of people. I was invited to
interview with a number of companies, and took the job at Legal
& General Investments in July as their professionalism, brand
and the role they offered fitted perfectly with my ambition.”
London and the South of England are the most
competitive areas as many university leavers migrate to these
regions in search of attractive £29,000 p.a. average graduate
salaries, compared with £25,000 in Yorkshire.
Simon Ellis, MD Investments at Legal &
General Investments commented: ”Giles’s stunt was how he came to
our attention as one of our employees saw him and took a copy of
his CV. We had a position that we believed he would be suitable for
and were impressed by his initiative and somewhat unique way of
making himself visible, so we felt we should invite him to an
interview. Giles had to undergo the normal interview panel process
and online testing which he was successful in, landing him
employment...”
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