networking sites are becoming increasingly important to attract the
Graduates are starting to use social
networking sites such as Facebook, LinkedIN and Twitter to apply
for jobs, but many businesses and their bosses lack the necessary
skills to attract the top graduates.
The use of a kind letter to attract a top
graduate are seemingly behind us and social networking as ushered
in a new era. Delegates at the Chartered Institute of Personnel and
Development (CIPD) argue that social media is becoming a necessary
tool in graduate recruitment.
Iain McLaughlin, Head of recruitment for KPMG
commented that graduates can now receive multiple offers over the
internet. Managers need to be able to engage with the next
generation of business leaders, and training courses for social
media will start to flourish.
What are these?
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