Ethical negotiation skills training - book online


Empowering sales professionals to deliver real results at every level

"Thorough, well run course, that helped improve my sales skills even more - highly beneficial." NOVUS LEISURE

We now have 25% off our Ethical Negotiation Skills course on 30th July, in Wilmslow. Book now to avoid disappointment.


Who Should Attend

The Ethical Negotiation training course strives to empower sellers at every level to move away from a commoditised approach to selling, providing all delegates with the tools they require to become more assertive in their approach, build value and retain the maximum possible return on each and every sale.

Key Outcomes from the course

By the end of this training course, your delegates will:
  • Be equipped with a comprehensive understanding of the structure and skills required for successful negotiation
  • Use enhanced questioning to determine client need
  • Adopt a variety of strategies to suit the individual client
  • Establish and maintain control throughout the conversation
  • Deliver maximum revenue by exercising effective compromise and agreement throughout the process
  • Successfully take charge of the negotiation process to drive the sale

Overall Rating

4.44 /5 overall course rating
based on 16

Training Approach

Delegates attending the two-day Ethical Negotiation course will be engaged in a highly interactive training process which combines presented learning with group and individual exercises, team negotiation practice and role plays, providing opportunity to demonstrate and practice all techniques before transferring those new skills to the workplace.
  • Ethical Negotiation: What does it mean to be an effective negotiator?
  • ETHICS: A tried and tested model for negotiation
  • Evaluating Position: Planning and preparing for successful negotiation
  • Taking Control: Influencing and exercising power over the process
  • Highlighting the Need: Questioning and identifying client needs
  • Interact and Trade: Maximising your concessions; minimising client concessions.
  • Compromise and Agree: The art of reaching agreement to move forward
  • Summarise and Confirm: Closing negotiation to ensure return

Overall Rating

4.44/5 overall course rating
based on16 reviews


  • Wasn't sure what to expect from the course but I really enjoyed it, valuable content. (22nd - 23rd January 2015)

    4/5 from , Wilmslow
  • Pareto are really good. Graham was a pleasure to work with for the 2 days. (22nd - 23rd January 2015)

    5/5 from , Wilmslow
  • Pareto have exceeded expectations. A well structured and delivered course with definite outcomes which will be highly applicable in my role. (22nd - 23rd January 2015)

    5/5 from , Wilmslow
  • Very good on all accounts. Good content and a good experience. (22nd - 23rd January 2015)

    5/5 from , Wilmslow
  • Once again an excellent course that will aid in my day to day role. (12th - 13th January 2015)

    5/5 from , Chiswick
  • Another very useful and thoroughly enjoyable course (19th - 20th June 2014)

    4/5 from , London
  • Negotiation is a vital life skill and I feel I benefited greatly from the course (19th - 20th May 2014)

    4/5 from , London
  • Very positive experience especially role play as it gave me the chance to put skills into practice and get feedback from the trainer (20th - 21st February)

    4/5 from , London
  • Enjoyable, relevant and useful. (5th - 6th August 2013)

    4/5 from , Wilmslow
  • “Really helpful and useful course” (18th-19th February)

    5/5 from , Wilmslow
  • “The course was very informative and helped me identify how to use certain things to my advantage” (18th-19th February)

    5/5 from , Wilmslow
  • “Fantastic trainer, great course content. Overall a worthwhile 2 days out of the business” (18th-19th February)

    5/5 from , Wilmslow
  • “Good pace and anecdotal references giving context to theory on negotiation” (7th-8th March)

    4/5 from , Chiswick
  • “Very helpful and will certainly take away many points which I will use in my everyday job. Very good and knowledgeable trainer” (4th-5th April)

    4/5 from , Chiswick
  • “A great insight into real life negotiation” (4th-5th April)

    4/5 from , Chiswick
  • “I enjoyed the course. It gave me an excellent grounding of how and indeed when to negotiate” (4th - 5 th April)

    4/5 from , Chiswick

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Sales Training Enquiry

In an increasingly competitive environment, how can you ensure that your team has the sales edge over your competition? The challenge is ensuring that your team get the right training and development in the key areas that will have the biggest impact on your sales revenue.

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Ethical Negotiation Skills Training Tips

This course is endorsed by the Institute of Sales and Marketing Management (ISMM), the UK’s only professional body for sales people.

ISMM Recognised Training Centre

Pareto is an ISMM Recognised Training Centre working in partnership with the ISMM. This means that our sales training programmes, our sales training co-ordinators, programmes and courses all meet the exacting standards of the ISMM (Institute of Sales & Marketing Management).

Founded in 1911, the ISMM is the UK's only professional body for salespeople. As a body they seek to promote standards of excellence in sales and sales management and to enhance the status and profile of sales as a profession. The ISMM is recognised nationally as the authoritative voice of selling and the custodian of sales standards, ethics and best practice.

The ISMM is also the only membership body recognised by the UK Government regulatory body Ofqual as an awarding organisation to offer qualifications in Sales, Marketing and Sales Management. To find out more, visit our ISMM page or ask for more details when booking.

*For training and online booking terms and conditions please click here.