Key Account Management
This programme focuses on how to manage accounts to maximise their
potential. It tackles how to deal with the political element of
decision making and provides delegates with a unique insight into
organisational cultures and how to adapt their sales techniques to
suit different companies.
This two day Key Account Management course includes challenging
role-plays, practical advice on real issues and a bespoke summary
of performance.
Key Account Management: Key Areas
Covered
- What constitutes an account?
- The new model of selling
- The eight vital 'sales functions'
- Understanding the basis for decision making
- The decision making group
- Understanding corporate culture
- Solution selling: sell the solution not the product
- Relationship building
- Moving from supplier to partner
For more information or to book a course please 
now
or contact us directly on 0500 36 38 40.