This programme focuses on how to manage accounts to maximise
their potential. It tackles how to deal with the political element
of decision making and provides delegates with a unique insight
into organisational cultures and how to adapt their sales
techniques to suit different companies.
This two day Key Account Management course includes challenging
role-plays, practical advice on real issues and a bespoke summary
of performance.
Key Account Management: Key Areas Covered
- What constitutes an account?
- The new model of selling
- The eight vital 'sales functions'
- Understanding the basis for decision making
- The decision making group
- Understanding corporate culture
- Solution selling: sell the solution not the product
- Relationship building
- Moving from supplier to partner
For more information or to book a course please 
now or contact us directly on
0500 36 38 40.