Cold Calling in a Warm Climate
Puja Dusad, Senior Training Consultant with Pareto Law argues
that we should embrace social media but sharpen up on cold calling
management and core telephone selling skills to take full advantage
of this new resource.
Some people are saying that it has never been easier to cold
call with all the information that is available online. 'Cold
calling in a warm climate' outlines how the climate has changed for
cold calling, how we can harness social media to move cold calls to
Lead generating has never been easier, there are numerous
technologies out there to gather the information and making sales
calls more productive. The recession has meant that many companies
are turning back to the valuable resource of cold calling, however
they set no clear direction or plan and often get poor results.
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for hints and tips on cold calling in a warmer