Account Managers look after existing clients, ensuring satisfaction and maximising returns from a client portfolio that is already in place.
Account Management Roles are sometimes seen as an alternative to or progression from Business Development Roles - there is certainly overlap between the two. Once you've consolidated your existing account base, you'll often begin to source and develop your own network too.
You'll need to be a "people person", as you'll be engaging regularly and directly with key decision makers and contacts from your account base.
Responsible for maintaining and nurturing clients, you'll identify opportunities for cross and up-selling services.
Working closely with your wider sales team, at times you'll be overseeing the full sales cycle, dealing with projects from initial pitch to completion - and everything in between. Strong organisational and stakeholder management skills are vital. In a position of responsibility, you'll be working to set targets that will contribute to overall business objectives.
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