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Sales Manager
PR-1417416_1750854439
Posted: 25/06/2025
- Negotiable
- Liverpool, Merseyside
- Permanent
Sales Manager
Location: Liverpool City Centre
Salary: Competitive base + performance bonus
Contract Type: Full-Time, Permanent
About the Company
Our client is a leading provider of professional training and apprenticeships, specialising in the legal sector with over 25 years of trusted experience. They deliver CPD, qualifications, and government-funded apprenticeships to legal professionals across the UK, supporting thousands through tailored, expert-led programs.
The Opportunity
We are looking for an experienced Sales Manager to lead and grow the apprenticeship sales function. Reporting to the Managing Director, you will shape business development strategy and ensure continued leadership in the legal apprenticeships space.
You will drive team performance, build strategic relationships with law firms, and align offerings with the evolving needs of the sector.
Key Responsibilities
Develop and execute apprenticeship sales strategy to meet revenue and recruitment targets
Lead, coach, and manage a team of Business Executives
Build strong pipelines and foster partnerships with legal sector stakeholders
Conduct training needs analysis to align programs with firm objectives
Monitor CRM activity, ensuring accurate reporting and forecasting
Identify and act on new business opportunities and market trends
Support high-quality candidate and employer onboarding
Represent the company at key events and networking opportunities
Requirements
Essential:
3+ years in senior sales/business development in apprenticeships, education, or legal services
Proven track record of meeting/exceeding sales targets
Team leadership and performance management experience
Solid understanding of apprenticeship funding and compliance
Consultative sales approach and excellent interpersonal skills
CRM and performance reporting proficiency
Desirable:
Experience in legal or professional services
Background in scaling sales/employer engagement functions
Networks in legal education/apprenticeship training
What's on Offer
Competitive salary + bonus
32+ days holiday (incl. birthday & Christmas shutdown)
Private Medical Insurance & Cash Plan
Cycle to Work Scheme
Holiday Buy/Sell options
Pension scheme
Ongoing professional development
Collaborative and supportive culture