Developing People, Inspiring Success

Sales Training

Through our market-leading commercial consultancy, we specialise in maximising ROI through enhanced sales performance and revenue growth for global organisations by equipping professionals with proven techniques and skills.

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Courses Aimed to Empower Sales Teams and Businesses Worldwide

Our mission is to empower people and businesses globally by offering specialised training courses that keep professionals at the top of their game, update them with cutting-edge sales skills, and help them adapt to changing industry trends and demands. With over 25 years of experience and having trained over 120,000 delegates successfully, our track record speaks volumes. Our renowned face-to-face and online sales training courses develop essential skills like adapting to modern sales techniques, navigating market changes, achieving sustainable success in sales, and catering to professionals at all career stages.

Your people are your business's most valuable asset. Therefore, providing training and development opportunities are a crucial requirement in any successful retention strategy and to drive successful performance. Our training courses are designed to give businesses a return on investment (ROI), which includes both leading and lagging indicators such as employee retention, increased new business, customer satisfaction right through to revenue and margin growth.

We've partnered with market-leading organisations across diverse industries to deliver effective training solutions, including:

  • Cyber Security

  • Telecoms

  • Financial Services 

  • Energy

  • Information Technology and SaaS

  • Technology

  • Banking and Finance

  • Furniture Manufactures and Distributors

  • Pharmaceuticals 

  • Manufacturing 

  • Recruitment and HR Services

Our Sales Training has a Worldwide Reach

With our training centres strategically located across the UK, including London, Manchester, and Luton, Pareto is poised to boost your sales performance regardless of where your organisation is based. Alternatively, we can come to you and hold our training courses in the comfort of your business’s working environment. 

Moreover, our experience has a global reach —we've successfully provided courses in person and virtually to businesses worldwide. Whether you opt for face-to-face or virtual training, Pareto is equipped to meet your needs in a variety of different languages.

Our Sales Training Courses

Account Development focuses on enhancing teams' capabilities in strategic account management by emphasising trust, knowledge, reliability, and intimacy. Through interactive sessions and practical exercises, participants learn to identify growth opportunities, protect valuable accounts, and navigate portfolio reevaluations. Tailored for individuals overseeing accounts and territories, the course empowers participants to construct enduring, profitable accounts while enhancing the overall client experience.

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Our Live Prospecting course emphasises the importance of a positive mindset to drive sales success through effective prospecting techniques, including live calling and lead qualification. Participants engage in hands-on activities, learning strategies to generate prospect interest, gain access to decision-makers, and handle objections. This course offers practical tools for enhancing prospecting skills in B2B environments.

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Negotiation Skills focuses on value-led discussions and diverse negotiation types to foster mutually beneficial outcomes. Through interactive sessions, participants learn to identify negotiation types, understand customer priorities, and develop value-based negotiation strategies. It equips participants with practical skills essential for effective negotiations, empowering them to drive growth in partnership accounts.

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The Powerful Pitching Training course is designed to equip professionals, from novices to C-suite executives, with versatile skills for delivering impactful presentations in any setting. Focused on the key elements of Presenter, Audience, and Message, this masterclass emphasises practical techniques to captivate diverse audiences and maximise presentation effectiveness. 

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Our Professional Selling course equips delegates with the essential tools to navigate the evolving landscape of virtual communication effectively. This training empowers top talent and focuses on planning, creating value, and fostering long-term client relationships. With a structured approach and interactive sessions, this course enables professionals to credibly lead discussions and drive sales success, making it ideal for a range of roles, from account executives to business development representatives.

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Sales Excellence is tailored for business leaders aiming to elevate their sales teams' performance. It offers a practical toolkit for enhancing client engagement, delivering impactful insights, and driving strategic sales success. Participants delve into transformational selling techniques through a three-day program, creating valuable insights ahead of meetings and challenging client positions. It equips participants with a 'transformational toolkit' to navigate complex sales scenarios and deliver lasting impact in client interactions.  

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Sales Essentials focuses on executing sales fundamentals with excellence by covering topics like solution selling and objection handling. Suitable for individuals in the early stages of their careers, it equips participants with the confidence and skills to navigate the sales cycle effectively. Attendees gain transformative skills, including proactive call structuring and creating SMART development plans. It ensures participants emerge as proficient sales professionals ready to excel and contribute to business growth.

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Social Selling offers a transformative approach to modern sales, focusing on leveraging LinkedIn as a potent tool for prospecting and engagement. Participants learn to optimise their LinkedIn presence, strategically post content, and enhance prospect outreach through personalised video and voice messaging. With practical application at its core, the course equips teams with the skills to navigate the sales cycle using contemporary social media engagement methods. 

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Our numbers speak for themselves

sales professionals trained
of trainees recommend us
performance uplift

Ready to Elevate Your Sales Team’s Performance?

Our Sales Training Courses are meticulously designed to empower professionals at every level, from beginners to seasoned executives, with the latest strategies and techniques. With a track record spanning over 25 years and a global reach, we offer tailored solutions in vital areas like account development, negotiation skills, and social selling. 

Contact us today to discover how our training programs can unlock your team's full potential and drive lasting business growth.