Sales Prospecting Training

Prospecting is an important part of the sales cycle, generating a list of potential buyers who are interested in your product is key to generating revenue. Without customers there will be no sales. Prospecting is a continuous task: you don’t want to generate a list of buyers, find they’re not interested and then have no-one to sell to. Here at Pareto we have plenty of experience in training sales people for prospecting and how to be successful at it.

Our expert trainers will assess your company and your team’s skills and knowledge in prospecting and selling and be able to identify any weaknesses in your current strategy. From there they will work with you to deliver training that will strengthen those weaknesses and increase your prospecting potential.

We will cover a number of topics to improve your prospecting strategy, these range from really understanding your product and the market and audience it is designed for, which ‘individuals’ within that market are likely to be the ones who will buy your product and what level are they at. We will aid your salespeople in answering key questions such as, are they just a consumer, or a buying department? A manager or c-level employee? We will have a look at competition and assess their strengths and weaknesses to help build your own strategy into a winning solution. With all this knowledge behind you and with the support of our professional prospecting trainers you will be in a great position to really increase your target market.

We realise that investing in training can be a significant outlay for your business as your employees take time out of their busy schedules to attend, as well as the monetary cost, but with the Pareto Effect you know that you will be getting a great return on your investment.

As well as our Sales Prospecting training we also have a number of other open courses targeting specific areas of sales which are beneficial to all in the sales business. Because we take a modular approach to our training you can mix and match the training programmes so suit your business’ needs. Additionally we offer a bespoke training solution; if your team need in-depth, specialist training we can work with you to design and deliver a programme that targets exactly what you need.