Why choose Pareto for sales training?

At Pareto, we understand the importance of not only sourcing the best salespeople, but continually developing talent to help revitalise your sales team.
You might be asking yourself what sales training is and why are Pareto Law different? Our specialist team of 18 in-house training consultants is the largest of its kind. With extensive experience working across a diverse range of industry sectors, we deliver in excess of 2.8K man days of sales training every year. So whether you're looking to enrol individuals on one of our modular open sales courses or to transform your business results with a tailored solution for your entire team, we can help. Our expertise ensures a truly contextualised solution that will ensure we deliver measurable results in line with your business goals.

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Bespoke sales solutions

If your course needs are more specific or you’re looking for new sales training ideas, we design bespoke sales training solutions, contextualised to your business. Our carefully tailored programmes cover all levels of your business and encompass a wide variety of skills to deliver sales excellence. So whether you're looking to sharpen existing skill sets or carry out a complete transformation of your team, our sales experts have the experience you're looking for. 


Our market-leading sales solutions are designed to assess, benchmark, develop and accredit your current and future sales force. Our well-proven methodologies enable your sales people to book more appointments, improve conversion rates in meetings and increase sales with both new business and existing accounts.


With every business having its own unique requirements, objectives and vision, our fully qualified consultants take the time to understand your markets, your offering and your goals. Bespoke sales team training is designed to work in line with your business, with measurable outcomes that translate into the everyday activities of your team. Find out more about how a bespoke sales training course could transform your results. 

Sales training courses

Throughout our 20 years training sales people, we’ve seen thousands of professionals grow and progress. We know your salespeople need to be fully equipped with the latest techniques and strategies, so they can react to developments in an ever-changing environment and consistently achieve excellence. 
Our 9 sales training courses cover all aspects of activities in the sales industry, taking your delegates through the full cycle of development. Our courses combine highly interactive classroom learning, discussion and presentations with practical group and individual tasks. Helping to secure your team’s long-term development, by allowing them to practise and master the skills they’ve learned with us. 
Delivered at either our purpose-built training and assessment facilities in Wilmslow, or our Chiswick office in London, our fully accredited training courses will help you to develop and maintain a healthy sales culture, whatever your business requirements. Find out more about our sales training courses today.

2.8k man days of sales training per year

2.8k man days of sales training per year

Increased sales revenue by 25% for SSC Ltd

Increased sales revenue by 25% for SSC Ltd

Assess and train 4700 sales people a year

Assess and train 4700 sales people a year

Mimecast: an increase of new business revenues by 50%

Mimecast: an increase of new business revenues by 50%

Download our whitepapers and discover how Pareto can drive your results through our sales training courses.

How to Build an Effective Sales Team

Five Steps to Building a World-Class Sales Team

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Training Stickability: Get Training ROI

How do we make sure that the knowledge from training is not left behind in the classroom?

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Breeding Sales Champions

“If you fail to prepare, you’re prepared to fail” – Mark Spitz (Olympic swimming champion,1972)

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Training and placing thousands of graduates.

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