This site uses cookies and other tracking technologies to assist with navigation and your ability to provide feedback, analyse your use of our products and services.

Close Message

Account Management Online Course

Perfect for:

No matter what level of experience you have, you need to know how to make the most of your business deals. Our online Account Management training course focuses on how to effectively up-sell and manage your accounts to maximise your business relationships and opportunities.

The virtual Account Management course teaches delegates how to grow and strengthen existing customer relationships. It challenges delegates on how to protect their customers from the competition in an ever-changing market environment, and practically apply these techniques to individual business accounts.

Key outcomes from the online account management course

By the end of this virtual sales training course, your delegates will:

  • Explain and provide examples of how companies behave in a changing marketplace, and how this affects account development
  • Identify target clients to Grow, Protect, Retain & Relegate using account development success indicators
  • Understand which specific tactics to deploy with stakeholders for account health and development
  • Develop a 1 page ‘ACT account plan’ strategy using the toolkit provided
  • Create 6-month SMART objectives for a client of your choice or through a simulated activity
  • Conduct and provide feedback on an account review simulation

Get Prices and Dates


Our Online Training Approach

Following this online course, your delegates will know where to focus their skills, time and efforts and will have generated specific account strategies to increase their level of customer value and engagement enabling long-term revenue growth.


Blended Learning

Despite being online, our training is done through a virtual face-to-face method supported through Pareto’s digital learning platform. This allows you to continue learning and referencing course material online once your training has been completed. This blended learning approach is proven to help delegate engage, retain and practice key information.


Looking for something more niche?

If you have a more specific requirement in mind for your training, we also offer Bespoke Online Training packages for larger businesses.

[Click here to find out more regarding our bespoke training courses]

Ratings: Overall course rating based on Reviews
  • Excellent course, provided with realistic situations - I really appreciated that the floor was open to ask questions. (18-19 Feb 2016)

    Anna, Manchester
  • 4
  • Very good course due to trainer, he made it interesting and fun - which made it easier to follow. (18-19 Feb 2016)

    Courtenay, Manchester
  • 5
  • The account management course was extremely useful. I am looking forward to use the skills I have learnt. (18-19 Jan 2016)

    Becki, London
  • 5
  • Very good experience overall, good content and clear and concise way it was portrayed and taught. (18-19 Jan 2016)

    Alice, London
  • 4

Modules Covered

The key areas covered in the virtual account management course are:

  • Successful Account Management: Understanding the importance of partnerships in selling
  • Client Relationship Strategy: Reviewing and assessing your client portfolio
  • The Customer Organisation: Understanding client cultures
  • Network: Building your base
  • The Trusted Advisor: Positioning yourself against the competition
  • Time Management: Maximising your account activity
  • Managing Relationships: Internal and external


Book Your Place

For more information about this online sales training course, please call our team on 0330 134 7864 or click the button below:

Get Prices and Dates

Interested in Key Account Management training?

request more information

Get in Touch